How did it all start?
IT ALL STARTED IN SUMMER 2012
It all began when Fani visited the magical island of Samothraki for a summer escape. Between the dazzling beaches, the icy-cold waterfalls, and the warm smiles of the locals, she instantly fell in love with the island’s easygoing rhythm of life.
One sunny afternoon, on her way back from the waterfalls, she stumbled upon a local craftsman whose handmade macramé jewelry perfectly captured the island’s raw, simple beauty. Curious and inspired, she asked him to teach her the art of jewelry-making — and that’s when the real adventure began.
BACK IN HOME
Once back home, Fani couldn’t stop creating. For a whole year, she spent every spare moment designing new pieces and experimenting with new materials. Fani teamed up with Harris Tokamanis her partner in life (and later in business) to create handcrafted ethnic collections — each one as unique as the person wearing it.
From now on our journey begins..
We finally shared our first collection, it sold out almost instantly — and that’s when we realized something magical was happening. These weren’t just pieces of jewelry — they were stories, emotions, little fragments of freedom and joy. And so, Ethnasia was born — a name inspired by ethnic roots and fantasia (imagination).
Ethnasia quickly became more than a brand to us. It became a lifestyle — one that celebrates slowing down, soaking in the moment, and enjoying life’s little pleasures.
ON THE ROAD
In the early days, Ethnasia was a small portable shop traveling all over Greece.
We spent our summers hopping from one festival to another, meeting amazing people, sharing stories, and spreading colorful, handmade happiness everywhere we went.
At the same time, our tiny workshop in Didymoteicho was buzzing with creativity, and our online shop helped our jewelry reach far beyond Greece — to places as distant as Mexico, Tunisia, and many more. Each package carried a small piece of Greek sunshine and a whole lot of good vibes.
ISLAND LIFE & BEYOND
Over the years, our adventure grew even more exciting. We opened three small shops on the islands of Corfu, Rethymno, and Paros — where we get to meet beautiful souls every summer and share stories face-to-face.
From a beach on Samothraki to shops across Greece and friends all over the world, our journey has been nothing short of magical. And the best part?
It’s still just the beginning. 💫
SPREADING THE “ETHNASIA” SPIRIT
Every collection we create is inspired by the world around us — by nature, travel, and the incredible people we meet along the way. What started with just a few handmade pieces has now grown into a global community of dreamers, travelers, and free spirits who carry a piece of Ethnasia wherever they go.
GIVING BACK
Giving back has always been part of who we are. Through our Charity Collection, we support causes close to our hearts — from wildlife protection to women’s health and social equality.
We’re endlessly grateful for all the love and support we receive, and we’re always looking for new ways to return that kindness. If you know a cause that could use our help, don’t hesitate to reach out. 💛
START YOUR JOURNEY
Because Ethnasia isn’t just jewelry.
It’s a reminder to live freely, dream boldly, and carry good energy wherever you go. 🌿